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International Book Day

International Book Day

Today is International Book Day and we are giving 10% off all books online and in the Camden Moomin Shop. Just enter the code BOOKS at check out to get your 10% off. We have 56 different titles to choose from, including all of Tove Jansson's adult novels available in English.
  • Magnus Englund
Only two months until Moominvalley starts on TV in Britain!

Only two months until Moominvalley starts on TV in Britain!

Taron Egerton, seen here at the recent world premiere event in Finland, has given his voice to Moomintroll. He is best known for the Kingsman movies, for playing Eddie the Eagle in the 2016 film of the same name and is much hyped for his leading role in the upcoming Elton John biopic “Rocketman”. Other voice actors for Moominvalley include Kate Winslet, Rosamund Pike, Jennifer Saunders, Matt Berry, Will Self and Matt Lucas. The series is directed by BAFTA and Academy Award winner Steve Box, best know for the Wallace & Gromit films, and will start on Sky One and Sky Kids at Easter 2019.
  • Magnus Englund
Free Moomin logo tote bag for orders over £100

Free Moomin logo tote bag for orders over £100

The Moomin logo tote bag is made exclusively for the official Moomin shops and is only available as a free gift on orders exceeding £100 - which also has the added benefit of a free delivery on orders within the UK! The tote bag is made from thick, organic cotton.
  • Magnus Englund
Moomin Story and Craft event!

Moomin Story and Craft event!

Join brilliant storyteller and crafter, Liz Fost, for an hour of Moomin magic at Moomin Shop Camden! You will make and take home two gorgeous Moomin goodies from the new book, The Moomin Craft Book, and leave feeling festive after a lovely Christmassy reading from Christmas Comes to Moominvalley, an exquisitely illustrated and specially commissioned re-telling of Tove Jansson’s classic story, The Fir Tree. A perfect way to spend a morning in the run up to Christmas! 

Suitable for ages 7 to 12
From 11am on Saturday 15 December
Places are free but limited to ten children, so please RSVP to info@moominshop-camden.co.uk to book a place.

  • Magnus Englund
Moomin partnership for Macmillan

Moomin partnership for Macmillan

Publisher Macmillan has launched a partnership with the Moomin Characters featuring the forthcoming Moominvalley titles.

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Macmillan’s Children’s Books is expanding its joint working with Rights & Brands, the agent for the characters. The new publishing deal will see Macmillan Children’s Books be master publisher of the Moominvalley books, based on the new forthcoming animated TV series.  Macmillan will launch its Moominvalley books in 2019 and will publish globally across a range of formats, based on the new TV series of the same name, which will premiere in the UK on Sky in Spring 2019. The series will air on public broadcaster YLE in Finland, with more deals under negotiation worldwide.
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The "ground-breaking" animation series will comprise 13 22-minute episodes, featuring new stories based on the world of Moomins creator Tove Jansson. The “pioneering animation” is produced by a team including CEO and founder of Gutsy Animations and executive producer Marika Makaroff; Oscar-winning director Steve Box; BAFTA and Emmy-winning producer John Woolley and Emmy-winning writing duo Mark Huckerby and Nick Ostler with a cast including Kate Winslet and Rosamund Pike amongst others. The series is produced by Gutsy Animations featuring "new innovative techniques in 3D CGI, it promises to be an exciting launch for family audiences," Macmillan said.
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In a separate but co-ordinated publishing initiative, Macmillan will also publish a range of newly illustrated picture books and storybooks, drawn from Jansson’s original classic stories. This launched with Christmas Comes to Moominvalley, published on 1st November, a re-telling of Tove Jansson's classic story "The Fir Tree". The text is written by Scandinavian writers, Alex Haridi and Cecilia Davidsson, with new illustrations based on Jansson’s original drawings and colour plates, created by Filippa Widlund.
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Sophia Jansson, creative director of Moomin Characters and niece of Tove, said: “We’ve loved working with Macmillan – their combination of creativity and a deep understanding of the rich world Tove created has already led to some beautiful and imaginative books, including the stunning Moomin Colouring Book and Moomins Craft Book. We’re delighted that they will be continuing their excellent work and are joining us on this exciting new animation journey.”  

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Text by Heloise Wood

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  • Magnus Englund
UK film adaptation of Tove Jansson’s The Summer Book

UK film adaptation of Tove Jansson’s The Summer Book

The BAFTA-winning English film director Marc Munden’s film adaptation of the beloved classic, The Summer Book by Tove Jansson is produced by Kevin Loader’s Free Range Films. 

Published in 1972, The Summer Book is written in a clear, unsentimental style, full of brusque humour, and wisdom. The book tells the story of the child named Sophia, her father and grandmother who spend their summers on a small island in the Gulf of Finland. Central to the friendship between the old woman and the very small girl are their reflections on life and death. The English-language film, starring Julie Walters, is hoped to be shot in Finland in 2019. The book, published in English by Sort Of Books, is available to buy from this website.

  • Magnus Englund